Ioman
08-15-2003, 06:52 AM
Microsoft Corp. today announced it has entered into a technology development agreement with ATI Technologies Inc. to provide graphics for future Xbox products.
Under the agreement, ATI is developing custom, leading-edge graphics technologies for use in future Xbox® products and services.
"We're combining Microsoft's vision, software experience and R&D resources with ATI's pioneering leadership in graphics technologies to create innovative future Xbox products and services that meet the lifestyle needs of consumers in the Digital Decade," said Robbie Bach, senior vice president of the Home and Entertainment Division at Microsoft. "We selected ATI after reviewing the top graphics technologies in development and determining that ATI's technical vision fits perfectly with the future direction of Xbox."
"Microsoft shares our passion for cutting-edge innovation," said K. Y. Ho, chairman and chief executive officer, ATI Technologies Inc. "Our success working with Microsoft in the past gives us great confidence as we move forward, and our broad experience and wealth of engineering resources will ensure that we deliver. This agreement cements ATI's position as the prime graphics supplier for the future of the games industry."
- If I was a shareholder I would be furious by now. Nvidia messed up in the cideo card market and now they have shot themselves in the other foot by being greedy and losing this deal. Props to ATI.
Under the agreement, ATI is developing custom, leading-edge graphics technologies for use in future Xbox® products and services.
"We're combining Microsoft's vision, software experience and R&D resources with ATI's pioneering leadership in graphics technologies to create innovative future Xbox products and services that meet the lifestyle needs of consumers in the Digital Decade," said Robbie Bach, senior vice president of the Home and Entertainment Division at Microsoft. "We selected ATI after reviewing the top graphics technologies in development and determining that ATI's technical vision fits perfectly with the future direction of Xbox."
"Microsoft shares our passion for cutting-edge innovation," said K. Y. Ho, chairman and chief executive officer, ATI Technologies Inc. "Our success working with Microsoft in the past gives us great confidence as we move forward, and our broad experience and wealth of engineering resources will ensure that we deliver. This agreement cements ATI's position as the prime graphics supplier for the future of the games industry."
- If I was a shareholder I would be furious by now. Nvidia messed up in the cideo card market and now they have shot themselves in the other foot by being greedy and losing this deal. Props to ATI.